BSS
  20 Mar 2024, 12:22

The promise of technology brings life-changing position for women entrepreneurs

DHAKA, March 20, 2024 (BSS)- Digital Bangladesh can potentially meet the diverse needs of different groups of women, in terms of location, flexibility and position. There has been an increase in the number of digital platforms over the last few years to harness and scale-up technology to improve employment opportunities in Bangladesh.
 
It has become possible due to the advantage of social media and the implementation of digital Bangladesh promised by the current government. In this new era, blessings of the digital platform have made four foward-looking women entrepreneurs of Kishoreganj idols to others in the district town.
 
These four young entrepreneurs are doing business in their respective fields and become successful by hard work, patience, and intelligence. The self-reliant four women are-Nuzhat Tuktuk, Fahmida Akter Ruchi, Faria Hossain, and Tania Islam Rupashi. Their life-changing positions underscore the gravity of challenges and availing of opportunities prevalent in the country.
 
Nuzhat Tuktuk: Nuzhat Tuktuk is a professional make-up artist. She established her dream business house named 'Makeup On Fire hosted by Tuk' in Kishoreganj town. The post-graduate woman wanted to become an entrepreneur. Now she is a famous make-up artist as well as a business lady in the town. However, her journey was not so easy. Family members and relatives have repeatedly questioned her why she has chosen this business after attaining a post-graduate degree. Nuzhat replied to them saying she just want to make her own identity by doing something.
 
"Mostly I work in Kishoreganj town. I have two more branches in Mymensingh and Narsingdi. I have some more beauticians. Home services are available for Dhaka dwellers as we provide service there if we get customers online. My business slogan is 'We believe in perfection."
 
'Makeup on Fire hosted by Tuk' provides services like a bridal makeover, engagement makeover, ring ceremony, Asirbad, mehendi ceremony, akhad, holud makeover, simple glam, and reception makeover.
 
Fahmida Akter Ruchi: The owner of 'Chiru Cooking Corner'- is a student of honours final year.
 
Fahmida has been preparing herself for a government job from the third year. But she realized that getting a job is not so easy in the present competitive job market. She loves cooking. So, the young student started selling various food items through a Facebook page. Within a very short time, Fahmida's food items become very popular among the food lovers in the district town and she started to earn. She makes various baking food items and sweets. But her signature product is pickles.
 
"Now I earn Taka 15,000-25,000 per month by selling food items online. It inspires me a lot to become a restaurant businesswoman in the future. My parents help me a lot. They also feel proud as I am earning money during student life from a district town."
 
Faria Hossain Faria is a student of Master of Business Administration (MBA). She studies at Tejgaon College in the capital. All family members are service holders. So, they all wanted that Faria will also join a job. That is why they told her to try for a job before completing her Bachelor of Business Administration (BBA). But the dreamer woman wanted to become an entrepreneur.
 
So, she received training as a make-up artist and opened her business organization 'Organic Body Solution & Care'. At present five females are working with Faria. She dreams of five hundred women who will work at her organization in the future.
 
"With the theme 'Your skin is un-invested and expense' our store offers different types of homemade organic cosmetics for skincare and beauty. We also offer different kinds of women's products. We ensure the effectiveness of our products with no harm," she said.
 
Tania Islam Rupashi- The owner of 'Rupes Wave' born in Mithamoin of Kishoreganj- started her online business of waving on clothes with only an investment of Taka 2,000. Rupashi thinks her business journey was so easy as she was getting regular orders through her Facebook page from near and dear ones. She studied honours.
 
Rupashi said, "I think I have become self-reliant for my works, honesty, and devotion. These made me famed in the town." When women build up careers in nurturing environment with opportunities to thrive, they are more likely to utilize their full potentials.